High Vis Gear – A brand that conditions us to ‘see’ and stereotype
A while back I started thinking about High Visibility gear as a brand – not a named brand but a brand in itself. I started thinking about this after a conversation with a …
» read more
Web Trends – #3 WebApps, website as a tool
#3 WebApps, Website as a tool.
As an interactive medium the web has much to offer. Those wise enough to see it can take advantage of the opportunity to use the web as a …
» read more
Web Design Trends: #2 Long Scrollable Pages
#2 Long Scrollable Pages
Long scrollable pages are becoming more and more common on the web theses days. Rather than treating a website as a series of pages, long page design deals in sections …
» read more
Web Design Trends: #1 Immersive Websites
#1. Immersive Websites
The latest HTML5 & javascript inbrowser technology gives website owners the opportunity to create memorable immersive experiences, more easily then ever before. Distinctive sites people feel and experience. The focus is …
» read more
Business Values – Insights from the Pacific
Values and themes, they run through our lives and form the foundations of who we are as people, cultures, companies and brands. They shape our path in life and define who and what …
» read more
Archeus – Vital Living
We’re proud to profile a newly released skincare range, Archeus by Georgina Langdale.
We began working with Georgina at the beginning of this year, conducting an initial brand workshop to establish her brand …
» read more
LCB ‘Pasture to Plate’ Video Release
Le Cordon Bleu New Zealand combines the classic traditions of French cooking with our nations fresh thinking and best ingredients – Le Cordon Bleu have identified that one of their key points of …
» read more
Fruity Success
It was great to see the article on Kapiti Kitchens and Sue Graafland in the latest Life and Leisure magazine. We worked closely with Sue on the rebranding of Kapiti Kitchen. Since its …
» read more
Pacific Adventures
In November last year Hels was invited by The Secretary of Pacific Communities to be part of an IACT Forum In Fiji. The main goal of the European Union Funded project is to Increase …
» read more
Craggy Range Launches the Limited Edition Series
Craggy Range Limited Edition Series was launched last Tuesday with Craggy Range hosting an intimate dinner upstairs at the Roxy Cinema for 18 tastemakers from Australia and New Zealand. This group included wine …
» read more
