VISION:

Deliver a website solution that will engage and attract students from all over the world to New Zealand to study at Le Cordon Bleu.

PATH:

Translating the Le Cordon Bleu brand experience into the online environment was always going to be a challenge – unfortunately online smell and taste-o-vision are yet to be invented. The site also had to act as an enrolment gateway. Equipped with a larder full of smart and elegant design elements, and a large slice of beautifully crafted photography and copywriting, we cooked up a digital recipe fit for this international culinary institution, all the while ensuring it had a strong flavour of New Zealand.