VISION:

Boutique packaging for Akarua’s collectable Pinot Noir The Siren.

PATH:

Tardis was tasked to create ‘collection piece’ packaging that reflected the value and prestige of
The Siren.

Akarua’s flagship Pinot Noir pays tribute to the Estate’s founder Sir Clifford Skeggs whose love of the sea and maritime successes enabled him to venture into the world of wine. Named after the enchanting yet dangerous sea creatures of Greek mythology The Siren Pinot Noir reveals the true beauty of wine crafted from the rugged climes of Bannockburn.

Working alongside the fabulous Kathryn at Akarua and a specialist packaging supplier in Australia we designed a unique presentation box branded inside and out. Within the box the wine is accompanied by The Siren story booklet inspired by the classic James Joyce Ulysses novel, ours includes crafted typography with exquisite antique illustrations. The result a bold and elegant design that compliments the iconic wine it holds.